Friday, May 21, 2010

Wen, Manong!


On Wednesday, May 19, we paid a tribute to one of the pillars of public relations practice in the Philippines, Max Edralin. who at 79 enjoys his laurels without sitting on them.

At the Rigodon Ballroom of the Manila Peninsula Hotel, the event "Wen, Maong!" became an endearing, exciting, funny, at some point sad, at all times poignant, with the most excellent musical tributes and oratory worth the salt of the industry's best minds and pens.

It was a privilege to emcee the event, to extend some iota of comfort to Manong Max and his family who recently lost his wife and granddaughter Alexis in a matter of days, and in turn to be inspired by Manong Max and his family for their unity and fortitude in the face of such adversity.

Mabuhay ka, Manong Max!

In this photo c/o our official chronicler of images, Rene, are the current IPRA members, back L-R: Me, Rene Nieva, Butch Raquel, Edd Fuentes, Romy Virtusio; front: Joy Buensalido, Millie Dizon, Max Edralin, Jingjing Romero, Karen Villanueva, and Malou Espina

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